Its not often Prezza is right, but last night the fruits of one of Labours projects came true, in 2008 Labour launched a "Go Fourth" Campaign which was :
"Our Go Fourth campaign, launched in the New Statesman two years ago,
made a virtue of high impact campaigning on a low budget, using social
media and the internet."
And the result of the Eastleigh By Election?
Labour finally managed to "Go Fourth", Rejoice!